Treating client retention as an informal relationship exercise leaves most B2B firms stuck at a 75 percent retention rate, forcing them to replace a quarter of their client base each year just to stay flat. Pushing that figure above 90 percent requires operational systems, specifically account health scoring, early risk triggers, and scheduled interventions. Here is how to structure retention as a repeatable revenue protection system: contacted.org/client-re…
#CustomerSuccess #AccountManagement #RevOps #SaaS
